What Your Social Media Interaction Rate Tells You

Now that you’ve determined how to calculate your brand’s social media interaction rate… …it’s time to analyze the data. This is when my data-loving heart goes all a-flutter. I live for moments like these, continually refreshing the screen after a new post in order to see real-time results. A quick recap: Previously, we took a […]

#TuesdayTips: In-depth Twitter Insights with Twitonomy

Twitter is a vast information network, sometimes it can be difficult to analyze and filter all that activity into bite size pieces that provide valuable information for your business. Enter Twitonomy.  Twitonomy is a excellent & free tool (unless you upgrade to premium) that provides in-depth Twitter analytics. Some of the key functionalities include: Detailed […]

Twitter Offers Free Analytics – Finally!

Do you wonder what happens to your tweets? Does it feel like they vanish a social media black hole? Well, the dark days are over, folks. Starting today, Twitter users can access analytics and metrics on their tweet performance. The best part? It’s FREE! This is a great opportunity for anyone who isn’t interested in […]