Measuring Social Media ROI

Why Social Media? Social media is an important element of marketing strategy for many enterprises. Savvy marketers know that today’s consumers are looking for familiarity and trust before deciding on a product or a service. Social media can help in both regards: Establishing the brand or product as an industry leader Aids in building a […]

Social Media Account Coordinator

Are you social media savvy? Passionate about social business and the power to connect people to brands via social networks? Great! Let’s get introduced. We are Social Tribe – a social engagement agency based in San Francisco. Currently, we are looking for a bright, motivated, witty, and proactive part-time social media account coordinator to join our […]

How to Leverage your Relationship with your Twitter Rep

With the acquisitions of MoPub, Trendrr, TellApart and Niche Twitter is ever changing their advertising platform to get bigger and better. Businesses can spend little dollar amounts all the way to 100,000+ on one day of a promoted hashtag. As big businesses start to engage Twitter and their ads platforms comes an aspect that can […]

2016 Resolution: End Bad Twitter Ads!

It’s officially the new year and with that comes resolutions! As marketing professionals, we have all heard the predictions that personalization, video, and mobile marketing are set to have a huge year in 2016. But let’s not forget the basics of good digital marketing: user experience. User experience will still be paramount to get that […]

Tips and Trends from Social Media Thought Leaders and Social Tribe

In 2015, team Social Tribe learned a lot from the work we did with our clients and from the thought leaders within this industry.  Each team member was tasked with finding a trend or a tip that we would take with us into 2016.  We submit these tips and trends for your reading pleasure:   […]

Three Tips For A Highly-Engaged Social Media Holiday Season

This is a busy time for social media marketers. #CyberMonday happens on November 30th this year, and every retailer out there who has an online presence will be offering a discount. There are hundreds of thousands of voices clamoring for attention, and yet the audience (you and me) are online less in November and December, as […]

5 Effective Shortcuts You Can Use In Your Paid Twitter Campaigns Today

There are 316 million active users on Twitter, and 72 million of those users reside here in the United States. These numbers are only growing which makes Twitter one of the most important social media advertising platforms for marketing professionals. It seems like every quarter, Twitter’s ad platform is evolving and creating new features.  Here […]

Now Hiring: Account Lead

Are you social media savvy? Passionate about social business and the power to connect people to brands via social networks? We are looking for a part-time account lead with demonstrated social media experience (agency experience is preferable) to develop and deliver social media strategy for our clients. Many of our clients are in the IT […]

A Basic Guide to Making Great Content Using Google Analytics

Content Marketing is all the rage right now. Digital marketing blogs boast on the regular that if you create amazing content the traffic will follow. But how does one know what the right content is? Google Analytics can help. First, in order to get the ball rolling on super awesome content generation, you need to […]

Social Media Industry – To Friend or Not Friend?

Recently I was invited to a private Facebook group for social media managers.  I joined the group and was asked very soon after to become Facebook friends with the moderator of the group.  My initial response to him was, “No thank you. I reserve my private Facebook page for close friends and family”.  I then […]